Posts by Al Sefati

110 of 146 items

Top 5 Real Estate SEO Tips for Realtors

by Al Sefati
Top 5 Real Estate SEO Tips for Realtors

If you’re seeking success in real estate, an important first step is seizing the most important online properties—the highly visible Google SERP slots that make you more easily “discovered” by local buyers and sellers. There is no magic formula or secret strategy to enhance SEO for real estate agents, but there are some tried and […]

Sefati Consulting Rebrands to Sefati Digital

by Al Sefati
Sefati Consulting Rebrands to Sefati Digital

Over the past few years, Sefati Consulting has proudly served business owners from Orange County and throughout the nation, providing robust services in SEO and analytics. In that time, we’ve become known as a leading name in enterprise SEO, in particular. And yet, as we continue to grow and expand our list of services—all with […]

Free SEO Checklists [2018 Edition]

by Al Sefati
Master the Basics of SEO. Start with Our Free SEO Checklist.

Master The Basics of SEO It’s simply not an option for companies to ignore the important role search engines play in consumer decision-making. Before coming to any sort of purchasing decision, consumers will do online research—and if your content doesn’t appear within this research, you’ve almost surely lost that customer to your competition. Yet search […]

Top 5 Real Estate Link Building Tactics for 2018

by Al Sefati
Top 5 Real Estate Link Building Tactics for 2018

Real estate has always been a competitive space—and the advent of SEO has only increased that competition. Today, real estate agents and real estate firms are constantly vying to become the go-to source within their communities—authorities, thought leaders, and reliable guides to the buying and selling of properties. A big part of this includes building […]

5 Practical Voice Search SEO Tips for 2018

by Al Sefati
5 Practical Voice Search Optimization Tips for 2018

The way we search is changing. One of the big shake-ups in recent years is the advent of voice search; thanks to voice-activated assistants like Siri, plus household devices like Apple Home and the Amazon Echo, more and more people are speaking rather than typing their search queries. In fact, many projections show voice search […]

My Competitors Have Just Bought My Brand Keyword: What Should I Do Next?

by Al Sefati
My Competitors Have Just Bought My Brand Keyword: What Should I Do Next?

It is quite devastating to wake up one day, type your brand keyword on a search engine and find your competitors’ websites appearing at the top of the search results. There’s nothing that search engines can do about this. Several years ago, several search engines came up with the idea of removing restrictions on competitors […]

8 Mobile SEO Tips You Should Not Miss Out In 2018

by Al Sefati
8 Mobile SEO Tips You Should Not Miss Out In 2018

If you are thinking of coming up with a website that doesn’t have a simple mobile user interface, then you won’t achieve your goals. In fact, you won’t achieve any of your goals! Sounds harsh, huh? The truth is everyone is using mobile now! In 2017 alone, 50% of all web traffic on search engines […]

12 Important Ecommerce Metrics

by Al Sefati
12 Important Ecommerce Metrics

Important Ecommerce Metrics for 2018 Without the proper marketing, your ecommerce store has little chance of connecting with customers and closing sales—but how can you tell that your marketing efforts are getting results? There are several key metrics we’d recommend as you seek to determine marketing ROI. Here are 12 of the top ones. Marketing […]

Notes from the 2018 Advanced Search Summit in Napa

by Al Sefati
Advanced Search Summit NAPA Valley 2018

Nearly two weeks we attended 2018 Advanced Search Summit in Napa, California and it was an unforgetful event. The fact that this Search (and social) conference was held in the beautiful wine country of NAPA, the agenda, as well as networking made this event extra memorable. Lot’s of good topics were discussed, and between networking, […]