What is Enterprise SEO?

What is Enterprise SEO?

WHAT IS ENTERPRISE SEO? Enterprise SEO is a search engine optimization methodology that is used for larger and more established organizations with large websites that require a delicate and strategic approach to SEO. Role of an Enterprise SEO Agency The role of enterprise SEO is to carefully review search data and market trends and to […]

Down with Last Click Attribution

Down with Last Click Attribution

We’re here to voice a controversial opinion: Here at Sefati & Co, we’re very much against last-click attribution. We realize this is an unpopular take, especially among C-suite members who love it so much. To be clear, we understand why they love it: Last click attribution shows a direct correlation between marketing methodologies and revenues, […]

Getting Started with Conversational Marketing

Getting Started with Conversational Marketing

What is conversational Marketing Conversational marketing is new form of marketing that provides a way for businesses to facilitate meaningful connections and authentic experiences among their customers and leads. How can companies enact conversational marketing? Over the past several years, there has been a decisive shift in what customers want from businesses and brands. No […]

10 Tools for Every Digital Marketer’s Toolbox

10 Tools for Every Digital Marketer’s Toolbox

Summary: What’s in your digital marketing toolbox? Assemble the perfect suite of software solutions with these 10 recommendations from Sefati & Company. Start with these free tools: Google Search Console, a set of performance management features straight from the world’s biggest search engine. Google Analytics, helping you accrue all the essential info about your site. […]

COVID-19 Statement - Sefati & Company is a remote agency.
We are open and operating as efficiently as always and we are available to help all businesses with their SEO and digital marketing needs.

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